COOKIES POLICY

 

Your privacy is vital for us. This section explains how we use cookies and other similar technologies (collectively, "cookies") to recognize you when you visit our Florentino.com store, from now on "Platform." They detail what these technologies are and why we use them, as well as your control rights over them.

 

What are cookies?

 

A cookie is a small text of information sent to your browser and stored on the hard drive of your computer or mobile device. If you do not deactivate or delete it, each time you use the same browser or device to access the Platform, our web servers will receive a notice of your visit and, what is your path on it.

 

Cookies set by the Platform are called "first-party cookies." Cookies set by third parties other than the website are called "third-party cookies." These cookies deliver external features or functionalities such as advertising, interactive content, and analysis. The parties that set these third-party cookies can recognize your device both when you visit the website in question and when you visit certain other websites.

 

Cookies are also classified as "session cookies," deleted when you close your browser or turn off your device. Or "persistent cookies" that remain even after you close your browser or turn off your device/app and are activated each time you visit the Platform. Session cookies use encrypted data to authenticate your identity; meanwhile, persistent cookies do not store account numbers or passwords. We use both session cookies and persistent cookies.

 

Why do we use cookies?

 

We use first-party and third-party cookies for various reasons. Some cookies are necessary for technical and security reasons for the proper functioning of our Platform, and we call them "essential" or "strictly necessary" cookies.

 

First-party cookies enable essential functionality on our Platform, including web analytics cookies, which help us understand how users navigate through our website and how we can improve their use. For example, we use essential or strictly necessary cookies to remember the products added to your shopping cart on our Platform and recognize you when you log into your account.

 

We also use social network cookies. You will be able to register as a member of the Platform and "share" content on the Platform through social networks such as Facebook and Twitter. Sometimes we embed videos from websites like Vimeo. These websites have privacy policies that control their use of information, which you can review at their respective sites.

 

We also use cookies to track and target people who visit the Platform to improve their experience. Studying patterns and advertising based on that data to help our partners track user visits to the Platforms and the progress and participation in promotions, and the success of our email marketing campaigns. We use first-party and third-party cookies for these purposes.

 

What types of cookies exist?

 

Essential cookies:These cookies are strictly necessary to enable access to use our Platform. They provide the required functionality to ensure our Platform's correct performance, security, and functionality. These cookies cannot be disabled.

 

Analysis cookies:These cookies collect information on an aggregate basis to help us determine and understand how users interact with our Platform. We use this information to help us improve and optimize our Platform and its security.

 

Personalization/advertising cookies:These cookies make advertising messages more relevant to you. They also perform functions such as preventing the same ads from repeatedly appearing, ensuring that they are displayed appropriately, and, in some cases, selecting ads based on your interests.

 

Marketing cookies.Marketing cookies help us to offer you better targeted and relevant marketing services. We also use marketing cookies to assess the effectiveness of our marketing communications by monitoring open rates and conversions.

 

Social network cookies:These cookies enable you to share pages and content that you find interesting on our Platform through third-party social networks and other websites. These cookies can be used for advertising purposes.

 

Other tracking technologies

 

Cookies are not the only way to recognize or track our platform visits. From time to time, we may use other similar technologies, such as web beacons (sometimes called tracking pixels or clear gifs). These are tiny graphic files that contain a unique identifier that allows us to know when a person has visited our Platform or opened an email that we have sent them.

 

In this way, we can monitor the traffic patterns of users from one page to another and deliver or communicate with cookies. As well as understanding if you have reached our Platform through an ad published on a third-party website, improve site performance, and measure the success of email campaigns. In many cases, these technologies depend on cookies to work correctly, so reducing cookies would impair their operation.

 

How can I control cookies?

 

You can decide whether and to what extent you accept cookies by customizing the privacy settings of the browser you use to access the Platform or the "privacy settings" of your mobile device. Because there are different ways to refuse cookies through the controls provided by your browser, please visit your browser's help menu for more information.

 

If you adjust your browser's privacy settings, your mobile device will continue to collect data unless you change your device's privacy settings and vice-versa. You can decide if you want

 

Below is information on managing cookies in your browser:

 

 

In addition, most ad networks offer you the option of not receiving personalized advertising. For more information, visit http://www.aboutads.info/choices/ or http://www.youronlinechoices.com. In addition, you can also manage the cookie store in your browser through tools such as Ghostery: http://www.ghostery.com.

 

Some functions of the Platform depend on cookies. Please note that if you choose to block cookies, you may not log in or use features, and preferences that rely on cookies may be lost.

 

What types of cookies does this website use?

 

Essential Website Cookies

 

The following list of cookies is strictly necessary to provide you with services available through our website and use some of its features, such as access to secure areas.

 

Since these cookies are strictly necessary, you cannot refuse them. However, you can block or delete them by changing your browser settings as described in the "How can I control cookies?" section above.

 

 

 

Analysis and personalization of cookies

 

The following list of cookies collects information used to help us understand how our website is used, how effective our marketing campaigns are, or to help us customize the website for you.

 

 

 

 

 

Information and explanation of the third-party services used.

 

Social media

 

If you share our content through social networks, each Platform adds cookies of its own. You can find more information about them here:

 

Facebook: https://facebook.com/policies/cookies/

Twitter: https://help.twitter.com/rules-and-policies/twitter-cookies

 

Data collected through cookies on the website can be used by the owner of the site and a third party

 

Facebook Custom Audience (Facebook, Inc.)

 

Facebook Custom Audience is a remarketing and behavioral targeting service provided by Facebook, Inc. that connects the activity of this Application with the Facebook advertising network. Users can disable cookies from Facebook for advertising personalization on the following opt-out page. Place of treatment: USA. More info on: https://www.facebook.com/about/privacy/

 

Facebook Ads Remarketing (Facebook, Inc.)

 

Facebook Remarketing is a remarketing service provided by Facebook, Inc. that connects our Platform's activity with the Facebook advertising network. Place of treatment: USA. More information: https://www.facebook.com/about/privacy/

 

Facebook Audience Network (Facebook, Inc.)

 

Facebook Audience Network is an advertising service provided by Facebook, Inc. To learn more about how Facebook uses data, you can consult Facebook's Data Policy: https://www.facebook.com/about/privacy/

This Application may use mobile device identifiers (including Android Advertising ID or Advertising Identifier for iOS, respectively) and technologies similar to cookies to operate the Facebook Audience Network service.

One of the ways Audience Network displays ads to you is through the use of User ad preferences. The user will be able to control this aspect in the settings of the Facebook ads. Users may opt-out of certain Audience Network targeting actions by making appropriate changes to device settings, such as device advertising settings for mobile phones, or following the instructions in other sections of this Privacy Policy.

Personal Data processed: Cookies, Usage Data, and unique device identifiers for advertising (Google Advertising ID or IDFA, for example). Place of treatment: USA. More info: https://www.facebook.com/about/privacy/

 

AddThis (Oracle Corporation)

 

We use cookies from the AddThis platform, owned by AddThis, Inc., to know when and how content it's shared from this website on social networks. Through the use of these cookies, we allow AddThis, Inc. and third parties that use its services to collect certain anonymous information when you visit this website.

 

Both AddThis, Inc. and such third parties may use non-personally identifiable information during your visits to this and other websites to provide ads about goods and services that may be of interest to you. For more information about this behavioral advertising practice, you can visit http://www.youronlinechoices.eu.

 

The information collected is also used by AddThis, Inc., which may provide it to third parties that use its services. If you do not want AddThis to collect information to serve you behavioral advertising, you can request the removal of your cookie here: http://www.addthis.com/privacy/opt-out. More info: https://www.oracle.com/es/legal/privacy/addthis-privacy-policy.html

 

Google Ads Remarketing (Google Ireland Limited)

 

Google Ads Remarketing is a remarketing and behavioral targeting service provided by Google Ireland Limited that connects the activity of this Application with the Google Ads advertising network and the DoubleClick cookie.

 

Users can disable cookies by Google for advertising personalization in the Google Ad Settings: https://adssettings.google.com/authenticated

 

Processed Personal Data: Cookies and Usage Data. Place of treatment: Ireland. More info at: https://policies.google.com/privacy.

 

Google Analytics (Google Ireland Limited)

 

Our Platform uses Google Analytics, an Internet analysis service provided by Google, Inc. ("Google"). Google cookies allow us to analyze the use of the Platform by telling us which pages our users are viewing, which are the most popular, what time of day our Platform is visited, whether users have seen it before. These websites have redirected users to our Platform and other similar data. The data about your use of the Platform generated by the cookies will be transferred to Google and stored on servers located in the United States.

 

The Platform uses an IP address anonymization tool that truncates these in the territory of the European Union and the rest of the member countries of the European Economic Area. Non-truncated IP addresses are only exceptionally transferred to Google services in the US and then truncated there.

 

Google uses data on behalf of our Platform to evaluate your Platform's usage to collect information about its operator's website activity and other internet usage activities and services. Google may disclose this data to third parties following the provisions of the legislation or so that other third parties carry out additional treatment on behalf of Google. Please visit the Google Help pages and its Privacy Policy for more information about Google Analytics cookies: https://policies.google.com/privacy and the Google Analytics Help Center here.

 

The IP address that your browser transmits to Google Analytics will not be associated with any other data that Google stores. You can block cookies by configuring your browser to do so, and however, doing so may cause problems using some features of our website. You can opt-out of Google Analytics in the web browser you are currently using by visiting: http://tools.google.com/dlpage/gaoptout?hl=en via the "Opt-out of Google Analytics" extension.

 

Processed Personal Data: Cookies and Usage Data. Place of treatment: Ireland. Find more information at: https://support.google.com/analytics/answer/6004245. If you do not want your data collected by Google Analytics, you can install its opt-out browser add-on. More info here: https://support.google.com/analytics/answer/181881?ref_topic=2919631 or here: https://tools.google.com/dlpage/gaoptout.

 

Google Ads (Google Ireland Limited)

 

On our website, we use remarketing techniques powered by Google through Google Ads (Google Adwords, Conversion Tracking) and other equivalent services. Google and us recognize which ad a user clicked on and which page they are linked to. They are mainly used in AdWords remarketing campaigns on the search and display networks.

 

The information collected with the help of Cookies helps to understand the behavior of users on the website and groups them into remarketing audiences based on the criteria that are defined and serve to generate statistics for AdWords clients who use Conversion Tracking. With these statistics, we know the total number of users who clicked on advertisements activated by Google and were thus linked to a page provided with a Conversion-Tracking-Tag.

 

Processed Personal Data: Cookies and Usage Data. Place of treatment: Ireland.
More info: https://policies.google.com/privacy. Opt-out: https://adssettings.google.com/authenticated

 

Google Campaign Manager (DoubleClick)

 

Campaign Manager uses cookies to display relevant ads to users, improve campaign performance reporting, or prevent users from seeing the same ads more than once. Google uses a cookie ID to track which ads are shown in which browser and prevent them from being displayed more than once. Additionally, the Campaign Manager may use cookie IDs to collect conversions related to ad requests. A case of this is, for example, when a user sees a Campaign Manager ad and then visits the advertiser's website with the same browser and buys something there.

 

According to Google, Campaign Manager cookies do not contain any personal information. Your browser automatically establishes a direct connection to the Google server once you visit our website. We do not influence the scope and further use of the data collected by Google. Therefore we inform you according to our level of knowledge: By integrating Campaign Manager, Google receives the information you have called the relevant part of our Internet presence or click on an advertisement from us. If you are registered with a Google service, Google may associate your visit with your account. Even if you are not registered with Google or logged in, they may obtain and store your IP address.

 

In addition to that, Campaign Manager cookies (DoubleClick Floodlight) allow us to understand if you take specific actions on our website after viewing one of our display/video ads on Google or other platforms through Campaign Manager or clicking on one (trace conversion). Campaign Manager uses this cookie to understand the content you have interacted with on our website(s) to send you targeted advertising later

 

You can prevent your participation in this tracking process in several ways:

 

a) by configuring your browser software accordingly, in particular by deleting third-party cookies, you will not receive any advertisements from third-party providers;

 

b) deactivating cookies for conversion tracking, setting your browser so that cookies are blocked by the domain www.googleadservices.com, https://www.google.de/settings/ads, this setting is deleted when you delete your cookies ;

 

c) By disabling interest-based ads from providers that are part of the "About Ads" self-regulatory campaign via the link http://www.aboutads.info/choices, this setting is removed by deleting your cookies ;

 

d) permanently disabling Firefox, Internet Explorer or Google Chrome in your browsers under the link http://www.google.com/settings/ads/plugin

 

In addition, you can prevent Google from collecting the data generated by cookies and related to your use of the sites and the processing of this data by Google by downloading the plugin available under "Show settings," "Campaign Manager deactivation extension" at https: //support.google.com/adsense/answer/142293.

 

Google has submitted to the EU-US Privacy Shield. USA, https://www.privacyshield.gov/EU-US-Framework You can find more information about Campaign Manager by Google at https://www.google.de/doubleclick, as well as about data processing in general at Google: https://www.google.de/intl/de/policies/ privacy. You will also find more information on the Network Advertising Initiative (NAI) website at http://www.networkadvertising.org.

 

Google Tag Manager

 

Google Tag Manager is a tag management system that allows you to quickly and easily update tags and code snippets on your website or mobile app. Once the Tag Manager snippet has been added to the website or mobile app, you can configure the tags using a web-based user interface without changing and implementing additional code. This reduces the number of bugs and avoids going to a developer or programmer to make changes. For more information: https://policies.google.com/privacy.

 

Final notes

 

Given the objective complexity that surrounds tracking technologies, we offered users the possibility of contacting us through the means of communication provided if they wish to receive additional information about the use of the technologies used in our Platform.

Any specific reference mentioned above regarding third-party services is offered as a guide only. We request users to consult their respective privacy policies in the official media of these third-party services used for more info.

Our Platform reserves the right to modify this policy to adapt it to new legislation or jurisprudence, as well as industry practices

 

Last update: 02/26/2022